Walk-Behind Lawn Mower Market By Product (Self-Propelled, Push Lawn Mowers, Hover Mowers, Reel/Cylinder) By Fuel Type (Gasoline-Powered, Electric Cordless, Electric Corded, Manual-Powered, Propane-Powered) By End-user (Residential, Professional Landscaping Services, Golf Courses & Other Sports Arenas, Government & Others)-Growth, Future Prospects & Competitive Analysis, 2016 – 2030

Key Highlights of the Report

The global walk-behind lawn mower market is segmented by product, fuel type, end-user, drive type, start type, blade type, distribution channel, and region. Self-propelled-based walk-behind lawn mower are the most popular in products. Gasoline-Powered is the dominant in fuel type, Residential is the leading category in end-user, manual drive is the dominating category in drive type. In addition, push start and standard blades are anticipated to witness growth in forecast period in start type and blade type respectively, whereas offline is the leading distribution channel segment, with Asia Pacific leading the market growth.

The global walk-behind lawn mower market has several drivers, including new product models with higher efficiency, enhanced battery power, and increased mowing capabilities. However, increasing adoption of artificial grass can impact consumer spending.

Nonetheless, the global walk-behind lawn mower market offers significant growth opportunities, including huge growth potential in the Asia Pacific region and the technological advancements focused on improving run times and power.

Market Overview

The global walk-behind lawn mower market has witnessed steady growth in recent years and is expected to continue growing at a CAGR of 5.80% between 2023 and 2030. The market was valued at USD 8.9 billion in 2022 and is expected to reach USD 13.2 billion in 2030.

What Are The Main Drivers Of The Global Walk-Behind Lawn Mower Market?

The global walk-behind lawn mower market is driven by several factors, including new product models with higher efficiency, enhanced battery power, and increased mowing capabilities.

What Are The Major Challenges Faced By The Global Walk-Behind Lawn Mower Market?

The global walk-behind lawn mower market also faces several challenges, including increasing adoption of artificial grass can impact consumer spending.

What Are The Growth Opportunities In The Global Walk-Behind Lawn Mower Market?

The global walk-behind lawn mower market offers significant growth opportunities, including huge growth potential in the Asia Pacific region and the technological advancements focused on improving run times and power.

Executive Summary

Overview of the Global Walk-Behind Lawn Mower Market

The global walk-behind lawn mower market has been steadily growing in recent years, driven by new product models with higher efficiency, enhanced battery power, and increased mowing capabilities. The market is characterized by a wide range of products, designs, and sizes, catering to diverse consumer preferences.

Market Definition

A walk-behind lawn mower is a type of mower that is designed to be pushed or walked behind by the operator. It is a common and popular choice for homeowners and small-scale lawn care needs.

Market Insights

• The global demand for walk-behind lawn mowers was valued at USD 8.9 Billion in 2022 and is expected to reach USD 13.2 Billion in 2030, growing at a CAGR of 5.80% between 2023 and 2030.
• Self-Propelled is the leading segment by product in terms of value in 2022, while the Push Lawn Mowers is likely to exhibit the fastest CAGR during the forecast period.
• The Gasoline-Powered segment governs the demand for walk-behind lawn mowers globally in fuel type
• The Residential segment leads the demand for walk-behind lawn mowers globally in end-user
• The Manual Drive segment dominates the demand for walk-behind lawn mowers globally in drive type
• The Push Start segment dominates the demand for walk-behind lawn mowers globally in start type
• The Standard Blades segment dominates the demand for walk-behind lawn mowers globally in blade type
• The offline segment of distribution channel is expected to post the highest CAGR during the forecast period, in 2022.
• Asia Pacific is fueling the growth of the walk-behind lawn mower industry with over one-third share in 2022, while North America and Europe are anticipated to witness growth in forecast period.
• The new product models with higher efficiency, enhanced battery power, and increased mowing capabilities are the major drivers of the market. At the same time, the increasing adoption of artificial grass can impact consumer spending are the main restraints.
• The huge growth potential in Asia Pacific and technological advancements focused on improving run times and power are the major opportunities in the market.

Segmentation by Product

• Self-Propelled is the leading segment by product in terms of value in 2022.
• Push Lawn Mowers segment will likely exhibit the fastest CAGR during the forecast period.
• Hover Mowers is another segment but contributes very little to the global walk-behind lawn mower market compared to the paper and wood segments.
• Reel/Cylinder is anticipated to witness growth in forecast period

Segmentation by Fuel Type

• Gasoline-Powered is the leading segment by fuel type in terms of value in 2022.
• Electric Cordless segment will likely exhibit the fastest CAGR during the forecast period.
• Electric Corded is another segment but contributes very little to the global walk-behind lawn mower market compared to the paper and wood segments.
• Manual-Powered is anticipated to witness growth in forecast period
• Propane-Powered is expected to boost growth in forecast period

Segmentation by End-user

• Residential is the leading segment by end-user in terms of value in 2022.
• Professional Landscaping Services segment will likely exhibit the fastest CAGR during the forecast period.
• Golf Courses & Other Sports Arenas is another segment but contributes very little to the global walk-behind lawn mower market compared to the paper and wood segments.
• Government & Others is anticipated to witness growth in forecast period

Segmentation by Drive Type

• Manual Drive is the leading segment by drive type in terms of value in 2022.
• RWD segment will likely exhibit the fastest CAGR during the forecast period.
• FWD is another segment but contributes very little to the global walk-behind lawn mower market compared to the paper and wood segments.
• AWD is anticipated to witness growth in forecast period

Segmentation by Start Type

• Push Start is the leading segment by start type in terms of value in 2022.
• Recoil Start segment will likely exhibit the fastest CAGR during the forecast period.
• Key Start is another segment but contributes very little to the global walk-behind lawn mower market compared to the paper and wood segments.
• No Start is anticipated to witness growth in forecast period

Segmentation by Blade Type

• Standard Blades is the leading segment by blade type in terms of value in 2022.
• Mulching Blades segment will likely exhibit the fastest CAGR during the forecast period.
• Lifting Blades is another segment but contributes very little to the global walk-behind lawn mower market compared to the paper and wood segments.
• Cylinder Blades is anticipated to witness growth in forecast period

Segmentation by Distribution Channel

• Offline is the leading segment by distribution channel in terms of value in 2022.
• Online segment will likely exhibit the fastest CAGR during the forecast period.

Segmentation by Region

• Asia Pacific is fueling the growth of the walk-behind lawn mower industry with over one-third share in 2022.
• North America and Europe collectively are expected to witness growth in forecast period.
• The rest of the World, including Latin America, The Middle East, and Africa, contributes the remainder to the demand for walk-behind lawn mowers.

The increasing demand for walk-behind lawn mowers can be attributed to the new product models with higher efficiency, enhanced battery power, and increased mowing capabilities. However, the market is restrained by increasing adoption of artificial grass can impact consumer spending.

The United States is one of the largest markets for walk-behind lawn mowers in North America, with a significant share of the market. Due to their widespread use by homeowners, landscapers, and small-scale business customers, walk-behind lawn mowers have a sizable market in the United States. The market is cutthroat, with a number of well-known brands and manufacturers offering a variety of models to suit various wants and needs. The demand for walk-behind lawn mowers may be impacted by elements like population expansion, housing construction, and the state of the broader economy. The market may also be shaped by evolving customer choices, technological improvements, and environmental concerns.

China is also a major market for walk-behind lawn mowers in the Asia Pacific region, with a significant share of the market. Due to their quieter operation, lower emissions, and growing emphasis on environmental sustainability, electric walk-behind mowers have grown in popularity in China. Customers who like the ease and less maintenance associated with electric models find battery-powered mowers to be particularly enticing. In China, walk-behind mowers powered by petrol are just as popular as electric mowers. They are popular because of their strength and adaptability, which make them suited for different lawn sizes and topographies.

Overall, the increasing demand for walk-behind lawn mowers can be attributed to the new product models with higher efficiency, enhanced battery power, and increased mowing capabilities.

While the walk-behind lawn mower market is growing, it faces challenges due to increasing adoption of artificial grass can impact consumer spending, but the technological advancements focused on improving run times and power are expected to sustain demand. Manufacturers are innovating and forming partnerships to stay competitive.

New product models with higher efficiency, enhanced battery power, and increased mowing capabilities

Electric start systems are a common feature of more recent versions, which eliminate the requirement for manual starter cord pulling. This feature improves convenience and use, especially for those who might find it challenging to utilise conventional pull-start systems.

Some walk-behind mowers have self-propulsion mechanisms that move the mower forward on its own, requiring the user to exert less energy. Additionally, users can modify the mower’s speed to meet their walking pace or the terrain thanks to variable speed settings, which boost overall effectiveness.

Low upfront costs

Walk-behind lawn mowers are frequently renowned for having relatively cheap upfront costs as compared to other types of lawn mowers, such as riding mowers or robotic mowers. Since walk-behind mowers come in a range of pricing points, customers can select models that meet their budget. Homeowners with limited resources can afford basic, entry-level versions because they are frequently relatively affordable.

The market for walk-behind lawn mowers has a large variety of models with various features and specs. This suggests that you might pick a mower that meets your specific needs while remaining inside your price range. There are alternatives available at various pricing points, whether you like a push or self-propelled mower that is powered by gas or electricity.

Increasing adoption of artificial grass

The market for walk-behind lawn mowers may be impacted by the growing popularity of artificial grass. Artificial grass, commonly referred to as synthetic turf, provides a low-maintenance substitute for natural grass that does not require any mowing at all. Regular mowing of artificial grass is not necessary because it does not grow. If artificial grass is chosen, homeowners and businesses may no longer need walk-behind mowers or may use them less frequently. This may lead to a decline in the demand for mowers, which could have an effect on the sales and expansion of the walk-behind lawn mower industry.

Increasing Consumer Preference For Technologically Advanced Goods

The market for conventional walk-behind mowers may decline as robotic lawn mowers, which are entirely automated and require little user input, gain popularity. Robotic lawn mowers appeal to customers who desire hassle-free lawn management because to their convenience and hands-free operation. The market for conventional walk-behind mowers may be impacted as more customers choose robotic mowers. The use of artificial grass, which doesn’t need to be mowed, completely eliminates the requirement for lawn mowers. The market demand for walk-behind mowers may decline as more households and businesses choose to install fake grass. Artificial grass is a low-maintenance substitute for natural grass, which affects the sales of walk-behind mowers by reducing the need for mowing.

Technological advancements focused on improving run times and power

In order to improve the performance and user experience of walk-behind lawn mowers, technological developments have in fact concentrated on increasing run times and power. Electric walk-behind mowers have profited from battery technological developments, particularly with the use of lithium-ion batteries. Compared to conventional lead-acid batteries, these batteries have a better energy density, longer operating times, and faster charging capabilities. Electric mowers may now run for longer periods of time without needing to recharge, resulting in longer run times and more efficiency.

Declining yard size

The size of American homes is growing, which causes yards to get smaller. This presents a significant growth opportunity for walk-behind lawn mowers in the market.

The typical lot size of newly constructed single-family detached homes sold decreased from 8,567 square feet in 2018 to about 8,177 square feet in 2019, according to the US Census Bureau.

Expansion of green spaces and green roofs

Due to the numerous health and environmental advantages associated with access to greenery, the value of green spaces is increasing globally.

In cities with less greenery, the WHO has set a minimum requirement of 9 square miles of green space per population. Governments and non-profit organisations have undertaken numerous initiatives to expand green space in cities, creating huge growth potential for walk-behind lawn mowers.

Competitive Landscape

Key Players

The global walk-behind lawn mower market is highly competitive, with the presence of several key players. Some of the major players in the market and their market share are as follows:

• Deere & Company
• Honda Motor Company
• Husqvarna Group
• KUBOTA Corporation
• MTD Products
• Robert Bosch
• STIGA Group
• The Toro Company
• Others

These companies focus on product innovation, expanding their end-users, and mergers and acquisitions to stay ahead in the market. The major players in the global walk-behind lawn mower market are constantly striving to stay ahead by introducing new products and innovations.

In January 2022, The Toro Company released the 144″ Cutting Deck Z Master® 7500-D. The Z Master® mowers from Toro are renowned for increasing production while requiring fewer crew members. With a 144″ cutting deck, the new Z Master 7500-D is elevating performance to a whole new level.

In 2021, Husqvarna soft-launched Ceora, a new automower. Ceora is a robotic lawn mower created for commercial use that has a number of advantages to help sports field managers overcome certain difficulties. Less than 150 pounds in weight, the device lessens wear from turning and compaction brought on by conventional heavy gear.

In August 2019, Honda launched HRN lawn. The well-liked Honda HRR Series of lawn mowers has been replaced with the brand-new, cutting-edge Honda HRN Series. Rugged durability, simplicity of use and operation, enhanced serviceability, and increased power are the four main areas of advancement.

Summary of Key Findings

• New product models with higher efficiency, enhanced battery power, and increased mowing capabilities driving market growth
• Market segmented by product, fuel type, end-user, drive type, start type, blade type, distribution channel, and region.
• Self-propelled walk-behind lawn mowers is the most popular product segment.
• Offline channels are most commonly used for distribution.
• Asia Pacific is leading market growth; the market is highly competitive with key players including Honda Motor Company and KUBOTA Corporation.

Future Outlook

• Positive outlook for the global walk-behind lawn mower market with significant growth potential in the Asia Pacific region
• New product models with higher efficiency, enhanced battery power, and increased mowing capabilities to drive growth
• Challenges like increasing adoption of artificial grass can impact consumer spending
• Key players to focus on product innovation, expanding market reach and maintaining competitive pricing to stay ahead in the market.

Segmentation

• By Product
  • Self-Propelled
  • Push Lawn Mowers
  • Hover Mowers
  • Reel/Cylinder
• By Fuel Type
  • Gasoline-Powered
  • Electric Cordless
  • Electric Corded
  • Manual-Powered
  • Propane-Powered
• By End-user
  • Residential
  • Professional Landscaping Services
  • Golf Courses & Other Sports Arenas
  • Government & Others
• By Drive Type
  • Manual Drive
  • RWD
  • FWD
  • AWD
• By Start Type
  • Push Start
  • Recoil Start
  • Key Start
  • No Start
• By Blade Type
  • Standard Blades
  • Mulching Blades
  • Lifting Blades
  • Cylinder Blades
• By Distribution Channel
  • Offline
  • Online
• By Region
• North America
  • U.S
  • Canada
  • Mexico
• Europe
  • Germany
  • France
  • U.K.
  • Italy
  • Spain
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • South-east Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America
• Middle East & Africa
  • GCC Countries
  • South Africa
  • Rest of Middle East and Africa